Thank you kindly for taking the time to look over some of my design work, references and making time for me in your day.
Designer by qualification and passion I have found my skills most valuable in business brand strategy, creative systemssolution and design education.
In a fast paced, ever changing, industry there is a distinct need in future proofing businessby creating flexible narratives, expanding capabilities and reach of products be they digital or traditional.That being said, I have worked in print design for magazine, newspaper, product layouts and billboards in a traditionaladvertising and content sense. Been the gate keeper of various Corporate brand CI’s as well as creating them.
I have assisted emerging brands from day one and been invited to collaborate and revitalise some really big ones.Falling in love with how narrative works as a brand foundation I’ve had the opportunity to work on copy for print, banner campaigns, scripts for radio and broadcast animation as well as pitching ideas to build brand character through tonesetting and creative direction. Having the control of reach and immediacy is what really excited me with my online work, be it frontend web, campaignstrategy, interaction design or designing the user experience for mobile products. From delving into UI/UX research toproduct testing and finalising digital product ownership with hand off to the digital product owner, all parts are fascinating,contributing to a more holistic product acceptance and success.
I’ve worked in motion graphics, animation as well as videoediting and compositing for the traditional broadcast as well as the online multimedia space. These projects have predominantly been for adverts, stings, squeeze backs, explainer videos and branding spots. I have worked for various design higher education institutes, myself, for agencies large and small, started and runsuccessful businesses as well as contributing to the strategy and success of many others and all this contributes tounderstanding what it takes to succeed, how to learn from opportunities, spread risk and build solid teams for the longhaul.
With over 17 years of creative industry experience I’ve been able to harness this knowledge and aid others through brandpartnership, design direction, production, mentorship or education to achieve their goals by building on their uniquepotential.
I am always looking for opportunities and I am excited by the future of design and the potential of our journey together -
Some kind words from my Clients:
Not only does Gareth deliver world class animation and motion graphics, you are always guaranteed an excellent level of client service and delivery that is on time every time! We've been working with Gareth since 2011 and recommend him with confidence to our broadcast and corporate clients.He's an excellent communicator, an absolute perfectionist and a real asset to have on your team.
Louise Barnes: Head of Operations EarCandy Audio Post Production
Gareth Smart
Creative Director
SKYBAY Design Studio
To whom it may concern,
Please find this recommendation for the above mentioned individual.
Altech Technology Concepts employed Gareth Smart as a Freelance Designer, ATC was commissioned to design and develop a
large website which Gareth was able to deliver exactly what the client requested. Gareth has subsequently designed elements for
some of our other corporate clients and again has delivered magnificent pieces. Gareth is an out of the box thinker and always
comes up with creative ideas; he always goes above and beyond.
Gareth’s work is always precise and attention to detail is communicated through his artwork.
I would recommend Gareth for any Multimedia and graphic design work; I would unquestionably work with Gareth again.
Yours Sincerely,
Kelly Wheeler: Project Manager Altech Technology Concepts / Altech Autopage
To whom it may concern
RE: Reference Letter
This serves to confirm that Gareth Smart contracted for Construction Computer Software (CCS) in conceptual phase of re-aligning and design elements.
We found him to be professional, very knowledgeable in his field, easy going and agreeable to work with.
It truly felt like he was one of the team and had the best interests of the brand and company at heart.
We would recommend him to any organisation and look forward to collaborating with him in the future.
Regards,
Peter Cheney: Managing Director Construction Computer Software
30 November 2015
To whom it may concern
Gareth Smart
I have known Gareth Smart in the capacity of supervisor of his Honours studies and as a colleague of the Midrand Graduate Institute department of Graphic Design. Gareth has been a lecturer on the MGI Pretoria campus for a number of years.
As an Honours student Gareth proved to be an enthusiastic and committed individual who was eager to engage with Graphic Design and Graphic Design education on a deeper level. He was willing to follow instructions and to take the initiative in both his practical and written work. Ultimately he has made a sound start as a postgraduate student and researcher.
As a lecturer Gareth has always been willing to provide feedback to the course developers and to discuss aspects of the Graphic Design degree that he felt could be adapted or improved on. He has encouraged his students to push their design work as far as possible.
I would highly recommend Gareth in any role as he has a passion for Graphic Design and a willingness to engage with Graphic Design on a number of levels. I wish him success in his future endeavours.
Regards,
DR: Sue Giloi: Dean Creative Arts and Communication Midrand Graduate Institute
26 October 2015
To whom it may concern:
My name is Johann Botha, and it is my pleasure to write this referral letter for Mr. Gareth Smart.
I have worked with Gareth at CTI Education Group in my capacity as graphic design and animation lecturer since January 2013, and due to many of our disciplines overlapping, we have worked together and supported each other on various occasions.
Based on my observation of his abilities, I strongly believe he has the potential to be an outstanding addition to any team. His industry experience in his chosen field stands him in excellent stead, allowing him to always recognise teaching opportunities. This also means he can always relate any theoretical situation to a real-world example. He excels at creating a rapport with his students, thus enabling him to both nurture and push his students to greater heights.
At all times I have found Gareth to be dependable and hard-working, and wouldn’t hesitate in working with him in the future. I therefore recommend him to any interested party. I will also be happy to provide any further information, should it be required.
Yours faithfully
Johann Botha: Lecturer, CTI Education Group
11 October 2018
To whom it may concern.
I highly recommend Gareth Smart as a candidate for employment - Gareth and I have worked together for nearly 2 years at OUTsurance holdings (2009 – 2010). Gareth was employed by OUTsurance as the digital coordinator/ Digital Team lead.
His responsibilities were but not limited to ensure that the digital team delivered the highest quality digital campaigns and keep all design in line with current design standards and principles. His other task also included broadcast design whereas he was responsible for all motion and titles as well as animated TV advertisement.
Gareth has great work ethic, communications skills, very knowledgeable and most important attention for detail – he was also an excellent mentor and showed great leadership skills. Gareth would be a tremendous asset to any organisation and I would work with him at any given time – I highly recommend him.
Please don’t hesitate to give me a call at any time if you would like to discuss anything further related to Gareth, his skills or background.
Kind regards,
Victor Willemse: CUA, Senior User Experience Designer, Freethinking.
10 December 2018
How could one describe Gareth I ask myself...
This is man that has fulfilled the difficult task of not only being my teacher but my mentor, this is
a guy that has dedicated his life to the selfless art of imparting knowledge to the next
generation. Gareth goes above and beyond for every student that crosses his path.
Gareth has the unique ability to teach as a Chameleon, he adapts every part of himself to make
his audience feel heard and respected. He gets the best out of everyone and gives his students
a wealth of knowledge.
On a personal level, Gareth is the type of mentor that cares, he takes personal pride in others
success and gives you wings to fly, he broadens your mind and opens your eyes as all great
academics do.
I am eternally grateful for his mentorship
Johnny Allison: Illustration and Design Professional
21 January 2021
Gareth is a must-have member on any academic management and design lecturing team. His expert knowledge and skills in the design working world as well as the tertiary education space, together with his kindness and care for students, co-workers and his genuine humanity makes him invaluable. Gareth works well with people and has extensive experience in the practice and education of graphic design, audiovisual design, interaction design and related fields. During his time at Inscape, we worked closely on launching a new Interaction Design course and his inputs and assistance played a large role in the success of the programme. Gareth is always ready and available to have a good conversation, to do the hard work and goes the extra mile. I can recommend him without hesitation.
Inge Economou: Dean of Digital design and Technology Faculty, Inscape Education Group
In it for the long haul? Me too!Keen to start a conversation about what we can do with design together, get in touch for a chat and let's start that conversation.Below are further links to my personal Instagram page - fun space I get to post personal doodles and experiment. You will also find my professional Shutterstock Contributor page as well as my Professional LinkedIn page.